Company Profile
Company Overview
Refinery29, headquartered in New York City, is a rapidly-growing digital media company that delivers non-stop inspiration for living a more stylish and creative life. From fashion to beauty to products and shopping, Refinery29 takes its users on a constant journey of style discovery.
Since its inception in 2005, Refinery29 has focused on building a massive community through 24/7 original content. Refinery29 has become the #1 digital style destinations and was ranked as Inc. Magazine’s #2 fastest-growing media company.
Refinery29’s business model is that of a marketing solutions provider. Its platform harnesses big data and sophisticated targeting to provide its brand partners with performance-driven advertising solutions. The Company is redefining what it means to be an independent authoritative media company by harnessing its powerful technology platform to scale premium content, increase audience distribution and provide advertisers with innovated marketing solutions yielding uniquely high return on investment.
Launched with a $5,000 investment, Refinery29 has experienced tremendous growth under the guidance of its founders, Philippe von Borries and Justin Stefano. To date, the company has raised three successful rounds of funding, from prominent institutional investors including Stripes Group, Floodgate, First Round Capital, and Lehrer Ventures.